![]() ![]() ![]() The Zoom streaming app has been downloaded 485 million times in 2020 and as of 2021, there are over 467,100 business users on Zoom.Online video is currently used by 86% of businesses for marketing purposes.Live streaming content hold viewers’ attention for 10-20x longer than VOD content.Landing pages that use video tend to drive at least 80% more conversions.Using video for marketing can help businesses increase revenue by 49%.Live streams capture viewers’ attention for about 27% longer than on-demand videos.Multistreaming will be big in 2023, with many multistream platforms already available to stream to multiple sources.The weekly reach of live streams worldwide in Q3 of 2021 was 30.4%.Experts predict that the live streaming industry will be worth $187.4 billion by the year 2027.Let’s review a few live streaming statistics that truly demonstrate the growing value of the online video streaming industry: Many businesses are using social media influencers and live streaming platforms to reach their audience in a way that is both engaging and entertaining. That is why it is important to compare live streaming platforms in order to figure out what the best live streaming platform is for your business. Still, despite being very popular, it has many limitations for businesses wanting more control over their live stream experience. When deciding what platform to stream on, you’ll find that some are better than others, depending on your brand’s goals.įor example, one of the most popular live streaming sites that most people are familiar with is Facebook Live. Live streaming platforms are video hosting solutions that allow users to upload and broadcast content to their audience.īusinesses use online video platforms to share videos for lead generation, building brand awareness, advertising, and providing paid access to video streaming. What is a Live Streaming Platform? The technology for live video streaming platforms and OVPs has grown exponentially in the last decade. Please note that streaming platform technology and pricing change regularly, a nd this post now reflects the most accurate information as of April 2023. How to Create a User-Facing Live Stream Platform.Features to Consider When Comparing Streaming Platforms.How to Create a User-Facing Live Streaming Platform.Live Streaming Platform And Pricing Comparison for 2023.The Purpose of Professional Live Streaming Platforms. ![]()
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